Tatcha
Campaign, 2025

Tatcha is a luxury J-beauty (Japanese beauty) skincare brand founded in 2009 by Vicky Tsai, drawing inspiration from traditional Japanese geisha beauty rituals and ingredients. The brand blends age-old Japanese botanicals with clinical ingredients, including their proprietary Hadasei-3™ complex of fermented rice, green tea, and algae, to restore radiance and promote healthy, glowing skin. Tatcha also emphasizes a commitment to education, with its "Beautiful Faces, Beautiful Futures" fund partnering with Room to Read to support girls' education globally.

Dewy Milk Campaign with Sunisa Lee